Let me start by saying that my little YouTube channel is tiny; I’m far away from success but the key idea comes from another YouTube video. It’s a great, tested idea. Interestingly, I stumbled upon it by accident: I uploaded some tree videos and watched the views climb quickly. So keep reading.
This is all you have to know: ASQ or Answer Specific Questions. People visit YouTube to find answers to their questions. What’s funny is that I published my most-watched videos without even realizing I was answering people’s questions. It become obvious after the views piled up and the videos stood out. Kind of like my “Aha” moment.
My video on leaf clean-up got 5.7 thousand views. I called it a leaf clean up hack, sort of tongue-in-cheek, because the idea was to simply bury lots of leaves in shrubs for later pick-up. Clearly, leaf clean up is a major pain point for people. Now I’ve given people permission to bury their leaves for later pick up.
Next comes my video on tree stubs so people obviously like to know how to cut off a tree branch properly. One lady confessed to butchering trees around her campground and promised to do better! I think that’s already success, reaching one viewer.
People love trees! You can’t go wrong by uploading tree videos. The next two most-watched videos were shot on the same day. One shows how to find the root flare before planting; and the other discusses proper backfilling techniques. Both videos sit at 2.5 thousand views.
Tree planting is a science in itself. It’s crucial that we get this part right because it determines the tree’s long-term survival. Tree planting is an investment. Plant the tree at the right level and backfill with the original soil. Water it in nicely and possibly stake it for the first 14 months.
Well not really a YouTuber but my channel is a companion to my West Coast Landscape Pro blog. Some people like to read, some prefer to watch. If I can answer someone’s question, life’s great.
If you’re thinking about starting your own YouTube channel, think ASQ. Answer specific questions.